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The Vignelli canon
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  • GRAFISK DESIGN - Ifqz Vignelli, Massimo
Main Entry - Personal Name
Title Statement
  • The Vignelli canon
Publication, Distribution, etc. (Imprint)
  • Lars Müller Publishers, Zurich : [2019] ©2019
  • 2019
  • Språk: Engelska.
Dewey Decimal Classification Number
SAB Classification Code
Physical Description
  • 110 pages illustrations (chiefly color) 21 cm
Formatted Contents Note
  • Part one. The intangibles. Semantics ; Syntactics ; Pragmatics ; Discipline ; Appropriateness ; Ambiguity ; History, theory and criticism ; Modernism ; Design is one ; Visual power ; Intellectual elegance ; Timelessness ; Responsibility ; Equity ; Light ; Arbitrariness ; Context ; Influences ; Marketing -- Part two. The tangibles. Grids, margins, columns and modules ; A company letterhead ; Grids for books ; Typefaces: the basic ones ; Flush left, centered, justified ; Type size relationship ; Rules ; Contrasting type sizes ; Scale ; Texture ; Color ; Layouts ; Sequence ; Binding ; Identity and diversity ; White space ; Collection of experiences ; Conclusion.
Summary, etc
  • The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice - from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to young designers that in its clarity both in terms of subject matter and visually is entirely committed to Vignelli's modern design.
Subject - Personal Name
Subject - Topical Term
ISBN
  • 9783037782255
  • 3037782250
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The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice -- from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to young designers that in its clarity both in terms of subject matter and visually is entirely committed to Vignelli's modern design. AUTHOR: Massimo Vignelli studied architecture in Milan, emigrated to the USA in 1961, co-founded UNIMARK in 1965. He works as a designer in the areas of graphic and corporate identity programs, publication designs, architectural graphics, and exhibition, interior, furniture, and consumer product designs for many leading American and European companies and institutions. With Lella Vignelli, he established the offices of Vignelli Associates in 1971. ILLUSTRATIONS 130 illustrations

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