Konstfacks bibliotek

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*100  $aGries, Laurie E.$4aut
*24510$aStill life with rhetoric :$ba new materialist approach for visual rhetorics /$cLaurie E. Gries.
*264 1$aLogan :$bUtah State University Press,$c[2015]
*300  $axxiii, 324 s.$bill
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*504  $aIncludes bibliographical references.
*520  $aIn Still Life with Rhetoric, Laurie Gries forges connections among new materialism, actor network theory, and rhetoric to explore how images become rhetorically active in a digitally networked, global environment. Rather than study how an already-materialized "visual text" functions within a specific context, Gries investigates how images often circulate and transform across media, genre, and location at viral rates. A four-part case study of Shepard Fairey's now iconic Obama Hope image elucidates how images reassemble collective life as they actualize in different versions, enter into various relations, and spark a firework of activity across the globe. While intent on tracking the rhetorical life of a single, multiple image, Still Life with Rhetoric is most concerned with studying rhetoric in motion. To account for an image's widespread circulation and emergent activities, Gries introduces iconographic tracking-a digital research method for tracing an image's divergent rhetorical becomings. Yet Gries also articulates a dynamic set of theoretical principles for studying rhetoric as a distributed, generative, and unforeseeable event that is applicable beyond the study of visual rhetoric. With an eye toward futurity-the strands of time beyond a thing's initial moment of production and delivery-Still Life with Rhetoric intends to be taken up by those interested in visual rhetoric, research methods, and theory.
*650 7$aVisuell kommunikation$0https://id.kb.se/term/sao/Visuell%20kommunikation$2sao
*650 7$aRetorik$0https://id.kb.se/term/sao/Retorik$2sao
*650 7$aRhetoric$2fast
*650 7$aVisual communication$2fast
*650 0$aVisual communication
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^

Winner of the 2016 CCCC Advancement of Knowledge Award and the 2016 CCCC Research Impact Award



In Still Life with Rhetoric , Laurie Gries forges connections among new materialism, actor network theory, and rhetoric to explore how images become rhetorically active in a digitally networked, global environment. Rather than study how an already-materialized "visual text" functions within a specific context, Gries investigates how images often circulate and transform across media, genre, and location at viral rates. A four-part case study of Shepard Fairey's now iconic Obama Hope image elucidates how images reassemble collective life as they actualize in different versions, enter into various relations, and spark a firework of activity across the globe.



While intent on tracking the rhetorical life of a single, multiple image, Still Life with Rhetoric is most concerned with studying rhetoric in motion. To account for an image's widespread circulation and emergent activities, Gries introduces iconographic tracking--a digital research method for tracing an image's divergent rhetorical becomings. Yet Gries also articulates a dynamic set of theoretical principles for studying rhetoric as a distributed, generative, and unforeseeable event that is applicable beyond the study of visual rhetoric. With an eye toward futurity--the strands of time beyond a thing's initial moment of production and delivery-- Still Life with Rhetoric intends to be taken up by those interested in visual rhetoric, research methods, and theory.