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Titel och upphov Dynamic identities : in cultural and public contexts
Utgivning, distribution etc. Lars M ller, Baden : 2010.
Utgivningsår
DDC klassifikationskod (Dewey Decimal Classification)
SAB klassifikationskod
Fysisk beskrivning
Serietitel - ej biuppslagsform
Nummer i serie
Seriebiuppslag under titel
Anmärkning: Bibliografi etc.
Anmärkning: Innehåll I. On signifying, showing, and naming / Clemens Bellut -- II. About the investigation -- III. What are flexible visual identities? : Constant and variable aspects ; Connection and dissolution ; Fundamental steps in the development of a flexible visual identity -- Case studies and examples: with what processes can flexible visual identities be developed? : 01. Content and container: masks/grids : 2000 en France ; Ffm Lounge ; Ile Seguin-Rives de Seine -- 02. Element and sequence: movement/change of perspective : EXPO 2000 Hannover ; Lakeside Science & Technology Park ; Kunsthaus Graz ; Cinm̌athq̈ue franȧise -- 03. Theme and variation: transformation : Frankfurter Kunstverein ; Museum Boijmans van Beuningen Rotterdam ; Galerie f r zeitgens̲sische Kunst, Leipzig ; Museum f r moderne und zeitgens̲sische Kunst, Bozen ; Ferropolis ; Cinm̌athq̈ue franȧise ; Quartier des spectacles ; Beaux-arts de Paris -- 04. Combinatorics: rapports/modules/elementary construction kits : Aktau Marina Residential District, Kazakhstan ; ABM Warenhauskette ; Rotterdam 2001, Culture Capital of Europe ; SSH Utrecht -- 05. Element and structure: permutation : Cit ̌Internationale Universitaire de Paris ; Walker Art Center ; Flughafen Kl̲n-Bonn -- 06. Interaction: control factors/transfer/open form : Twin Cities ; Poetry on the road ; Haus der Wissenschaft , Bremen -- IV. What can flexible visual identities achieve? : Flexibility in relation to variable contents ; Context-reflexivity ; Communicating individual, real values ; Greater differentiation ; Presence and eventfulness ; Surprise ; The overall design becomes visual identity.
Term
ISBN
Antal i kö:
*00002610nam a2200313 a 4500
*00138183
*00520131003065351.5
*008090316s2010 sz a 000 0 eng d
*020 $a978-3-03-778163-0
*035 $a(SE-LIBR)13874042
*035 $a(Ko)42868
*040 $aYDXCP$dGhdk
*08204$a741.6$222
*084 $aIfq$2kssb/8 (machine generated)
*1001 $aFelsing, Ulrike.
*24510$aDynamic identities :$bin cultural and public contexts /$cUlrike Felsing.
*260 $aBaden :$bLars M|ller,$c2010.
*300 $a254 p. :$bill. ;$c25 cm.
*4901 $aDesign in context ;$v1.
*504 $aBibliography: p.245-250.
*5050 $aI. On signifying, showing, and naming / Clemens Bellut -- II. About the investigation -- III. What are flexible visual identities? : Constant and variable aspects ; Connection and dissolution ; Fundamental steps in the development of a flexible visual identity -- Case studies and examples: with what processes can flexible visual identities be developed? : 01. Content and container: masks/grids : 2000 en France ; Ffm Lounge ; Ile Seguin-Rives de Seine -- 02. Element and sequence: movement/change of perspective : EXPO 2000 Hannover ; Lakeside Science & Technology Park ; Kunsthaus Graz ; Cinm̌athq̈ue franȧise -- 03. Theme and variation: transformation : Frankfurter Kunstverein ; Museum Boijmans van Beuningen Rotterdam ; Galerie f|r zeitgens̲sische Kunst, Leipzig ; Museum f|r moderne und zeitgens̲sische Kunst, Bozen ; Ferropolis ; Cinm̌athq̈ue franȧise ; Quartier des spectacles ; Beaux-arts de Paris -- 04. Combinatorics: rapports/modules/elementary construction kits : Aktau Marina Residential District, Kazakhstan ; ABM Warenhauskette ; Rotterdam 2001, Culture Capital of Europe ; SSH Utrecht -- 05. Element and structure: permutation : Cit ̌Internationale Universitaire de Paris ; Walker Art Center ; Flughafen Kl̲n-Bonn -- 06. Interaction: control factors/transfer/open form : Twin Cities ; Poetry on the road ; Haus der Wissenschaft , Bremen -- IV. What can flexible visual identities achieve? : Flexibility in relation to variable contents ; Context-reflexivity ; Communicating individual, real values ; Greater differentiation ; Presence and eventfulness ; Surprise ; The overall design becomes visual identity.
*650 0$aCorporate image.
*650 0$aIndustrial design coordination.
*650 0$aLogos (symbols)$xDesign.
*650 0$aGraphic design (Typography)
*650 0$aVisual communication.
*830 0$aDesign in context ;$v1.
*841 $5Ko$ax a$b130916||0000|||||001||||||000000$e1
*852 $5Ko$bKo$hGRAFISK DESIGN - Ifq
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This publication studies methods for creating flexible looks for public and cultural institutions. The classic logos normally used by companies are the result of a unique process of compression and abstraction. By contrast, flexible looks do not conceal their diverse components of identity in a logo, forming instead a complex family of symbols from them. In the combination of a basic logo and a family of symbols, the look is in a position to represent the fundamentals (the philosophy of the institution, its program) and the specifics (e.g., temporary exhibitions and events). The author describes the effect and potential of looks and offers the criteria that distinguish fully developed, dynamic looks. Case studies of famous designers such as Karl Gerstner and Ruedi Baur enhance the analysis. ILLUSTRATIONS 200