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Titel och upphov Forms, folds, and sizes : all the details graphic designers need to know but can never find
Utgivning, distribution etc. Rockport Publishers , Gloucester, MA : 2004
Utgivningsår
SAB klassifikationskod
Fysisk beskrivning
Anmärkning: Bibliografi etc. Includes bibliographical references.
Anmärkning: Innehåll Measurement conversion charts -- Copyright and trademark standards -- Proofreading and copywriting -- Imaging and color -- Type -- Paper -- Bindings and folds -- Envelopes and folders -- Packaging styles -- Postal standards -- Packaging standards -- Printing and finishing.
Term
ISBN 1-59253-054-0 (vinyl) 1-59253-054-0
Antal i kö:
*00001403nam a22003857a 4500
*00116610
*007|||||||||||||||||||||||
*008110824s2004 xxua | bf 001 0 eng c
*020 $a1-59253-054-0 (vinyl)
*020 $a1-59253-054-0
*035 $a(Ko)18274
*040 $dDLC$dDLC
*084 $aIfq
*084 $aAef
*084 $aPoa
*1001 $aEvans, Poppy,$d1949-
*24510$aForms, folds, and sizes :$ball the details graphic designers need to know but can never find /$cPoppy Evans
*260 $aGloucester, MA :$bRockport Publishers ,$c2004
*300 $a264 s. :$bill.
*504 $aIncludes bibliographical references.
*505 $tMeasurement conversion charts -- Copyright and trademark standards -- Proofreading and copywriting -- Imaging and color -- Type -- Paper -- Bindings and folds -- Envelopes and folders -- Packaging styles -- Postal standards -- Packaging standards -- Printing and finishing.
*650 4$aGrafisk formgivning
*650 4$aPrinting$0(DLC)sh 85106751
*650 4$aHandbooks, manuals, etc.
*650 4$aGraphic design (Typography)
*650 4$aHandbooks, manuals, etc.
*650 4$aPackaging
*650 4$aHandbooks, manuals, etc.
*650 4$aShippers' guides.
*8520 $hGRAFISK DESIGN - Ae
*950 $aGrafisk design
*950 $aGrafisk formgivning
^
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Forms, Folds & Sizes is the book that is always next to a designer's computer. Completely practical with only the most needed information, this book will provide designers with all the little details that can make or break a design such as how much space to leave in the gutter when designing barrel folds, how to layout a template for a box and the ratios of each part, metric conversion charts, standard envelope sizes in the USA, Europe, Canada and Asia, etc. This hardworking handbook is 2-color with a durable soft vinyl cover.
Introduction p. 7 Measurement Conversion Charts p. 8 Millimeters, Points, and Picas to Inches p. 8 Inch Decimals to Inch Fractions p. 8 Conversion Formulas p. 9 Metric to Imperial Equivalents p. 10 Copyright and Trademark Standards p. 10 Copyright p. 10 Public Domain p. 10 Transferring Rights p. 11 Trademarks and Service Marks p. 11 Proofreading and Copywriting p. 12 Proofreaders' Symbols p. 12 Footnotes p. 13 Abbreviation Guide p. 13 Number and Numeral Usage p. 18 Imaging and Color p. 20 Image File Formats p. 20 Photographic Options p. 20 Standard Camera Formats and Sizes p. 21 Halftone Screens p. 22 Tint Values for Halftone Screens p. 24 Duotones p. 25 Finding the Best Scanning Resolution p. 26 Scaling an Image p. 26 Type p. 28 Type Basics and Terminology p. 28 Categorizing Typefaces p. 28 Serif and Sans Serif p. 29 Measuring Type p. 31 Type Guide p. 33 Type Specimens: Display Typefaces p. 33 Ways to Identify Typefaces p. 34 Text Typefaces p. 35 Paper p. 58 North American Sheet Sizes p. 58 International, or ISO, Sheet Sizes p. 59 Basis Weight Equivalents p. 62 Grammage p. 63 Converting Basis Weight to Grammage p. 63 Caliper, Bulk, and PPI p. 64 Basis Weight/Caliper Equivalents p. 65 PPI Formula p. 65 Finishes p. 66 Grain p. 66 Getting the Most from a Sheet p. 67 Paper Estimator p. 68 Paper Usage Guide p. 69 Bindings and Folds p. 70 Standard Binding Types p. 70 Which Binding Method Works Best? p. 72 Common Fold Styles p. 73 Tolerances for Gatefolds, Barrel, or Roll Folds p. 75 Envelopes and Folders p. 76 Envelope Construction p. 76 Standard Envelope Styles and Sizes p. 77 Window Size and Position p. 78 International Envelope Sizes p. 81 Printing Considerations for Envelopes p. 82 Pocket Folder Styles p. 83 Printing Considerations for Pocket Folders p. 87 Packaging Styles p. 88 Tray-Style Cartons p. 88 Basic Tube-Style Cartons p. 91 Basic Closure Types p. 92 Folders, Sleeves, and Other Types of Folding Cartons p. 96 Set-up Boxes p. 101 Basic Set-up Construction p. 101 Common Styles of Stock Plastic Containers p. 106 Postal Standards p. 110 General Mail Classifications and Requirements p. 110 Size Requirements for Flat Mail p. 112 Thickness Requirements for Flat Mail p. 114 Size Requirements for Packages p. 114 Package Standards for Mailing p. 115 Rate Classifications and Delivery Time for International Mail p. 115 Extra USPS Services p. 117 Label Standards for Automated Mailing p. 118 Business Reply and Courtesy Reply Mail p. 119 Mail Piece Design Expertise p. 119 Sealing Self-Mailers p. 120 Postal Websites p. 123 Bar Code Standards p. 126 General Standards for UPC Bar Codes p. 126 Guide to Color-Correct Barcoding p. 127 Reflectance Values of Four-Color Combinations on Uncoated Stock p. 128 Paper Bags p. 132 Plastic Bags p. 134 Printing and Finishing p. 136 General Guide to Printing Processes p. 136 Trapping Tolerances p. 139 Types of Offset Lithography p. 140 Cutting and Trimming p. 141 Finishing Techniques p. 141 Offset Inks p. 144 Varnishes and protective liquid coatings p. 144 Glossy versus Matte Finishes p. 145 Laminates p. 146 Proofing Methods p. 147 Glossary p. 148 Recommended Reading p. 164 Process Color Finder p. 170 Index p. 260 About the Author p. 264