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Titel och upphov The field guide to supergraphics : graphics in the urban environment
Utgivning, distribution etc. London Thames & Hudson, 2018.
©2018.
Utgivningsår
DDC klassifikationskod (Dewey Decimal Classification)
SAB klassifikationskod
Fysisk beskrivning 384 pages : colour illustrations ; 16 x 21 cm.
Anmärkning: Allmän
Anmärkning: Innehållsbeskrivning, sammanfattning The definition of a supergraphic has changed over the last twenty years. Once, only a large decorative design on a wall or building was a supergraphic. Today it encompasses architectural delineation way finding and identifying signage, illustrative mural s, and branding elements. This book includes examples of the best supergraphics internationally.
Term
ISBN 978-0-500-02134-7 0-500-02134-1
Antal i kö:
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*1001 $aAdams, Sean,$eauthor.
*24514$aThe field guide to supergraphics :$bgraphics in the urban environment /$cSean Adams.
*264 1$aLondon$bThames & Hudson,$c2018.
*264 4$c©2018.
*300 $a384 pages :$bcolour illustrations ;$c16 x 21 cm.
*336 $atext$btxt$2rdacontent
*336 $astill image$bsti$2rdacontent
*337 $aunmediated$bn$2rdamedia
*338 $avolume$bnc$2rdacarrier
*500 $aIncludes index.
*520 $aThe definition of a supergraphic has changed over the last twenty years. Once, only a large decorative design on a wall or building was a supergraphic. Today it encompasses architectural delineation way finding and identifying signage, illustrative mural s, and branding elements. This book includes examples of the best supergraphics internationally.
*650 0$aMural painting and decoration.
*650 0$aCommercial art.
*650 0$aGraphic arts.
*650 7$aGrafisk formgivning$2sao
*841 $5Ko$ax a$b1802264u 8 1001uu 0901128$e4
*852 $5Ko$bKo$cGRAFISK DESIGN -$hIfq
^
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The definition of a supergraphic has changed over the last twenty years. Once, only a large decorative design on a wall or building was a supergraphic. Today it encompasses architectural delineation wayfinding and identifying signage, illustrative murals, and branding elements. A supergraphic can take the form of an enormous logo on the side of a building, a wall of multi-colored squares, or an oversized restroom symbol. Digital technology now allows for interaction and screen-based media on a large scale. The audience can now truly communicate with an architectural space in a unique and personal manner. The difference between a large overwrought design on the wall and a successful supergraphic is typically based on two points: a strong concept, and interaction with the architecture, light and space. Many people can paint stripes on a wall. But a designer can use the entire volume, sense place, context and changing environment to create a story with words, colour and shapes. This book includes examples of the best supergraphics internationally. These are evidence of the sense of delight when a beautifully crafted graphic solution and smart concept are married to remarkable architecture.