Hylla KONST - Ibz Müller, Christian Philipp
Personnamn
Titel och upphov Branding the campus : art, architecture, design, politics of identity
Utgivning, distribution etc. Richter , Düsseldorf : 2001
Utgivningsår
SAB klassifikationskod
Fysisk beskrivning 144 s. : ill. (vissa i färg) : 23 cm
Personnamn
ISBN 3-933807-42-5 (brosch.) 3-933807-42-5 :
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*24510$aBranding the campus :$bart, architecture, design, politics of identity /$cChristian Philipp Müller ; [editors: Beatrice von Bismarck ... ; translations: Pauline Cumbers ...]
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^
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In his most recent art project, Branding the Campus , Christian Philipp Muller considers the representation of the university in the public sphere. Taking the University of Luneberg as its main site of inquiry, Muller's investigations reveal that "branding" is not simply the creation of identificatory signs. Branding the Campus problematizes the commercial pressures put on universities of late, pressures which affect the content and social criteria of academic culture. Textual and photographic documentation of Muller's two-part permanent installation is accompanied by essays examining the methodological and content-oriented relationship between this work and the artist's previous projects.
Foreword p. 6 Relocating the University: An Interview with Christian Philipp Muller p. 8 Documentation p. 24 City and University: On the Way to the University's Identity p. 44 On Location: Christian Philipp Muller's The Campus as a Work of Art p. 54 Producing Meaning in a Liminal Space: Art on Campus p. 60 Ivory Tower in Escrow p. 72 Souvenirs, Souvenirs p. 90 America in Germany p. 98 The Campus as a Work of Art: 101 Silk-screens, organized along 15 Categories, accompanied by 15 Texts p. 118 Biography of the Artist p. 140 Authors p. 143 Credits